Execute a guerilla campaign
In short
Execution decides the outcome. Between idea and action sit permits, a site visit, materials, crew, filming plan and a weather plan B. ViralBP owns that chain and makes sure the footage is published within 48 hours.
Checklist before the day
- Permit or owner consent
- Traffic safety and right of way
- Materials list and spares
- Crew, roles, emergency contact
- Camera plan: wide, detail, reaction, vertical
- Rights for filming passers-by
Related service
Guerilla marketing
Guerilla marketing earns attention through the idea, not the media budget. ViralBP develops concepts and executes them: street actions, ambient placements, wildposting, moment marketing and stunts built to be filmed and shared.
FAQ
Who is liable during an action?
That is settled contractually before execution, including proof of insurance. We do not execute concepts without a workable liability position.
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